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Alinga

  • Shopify Platinum Partner · Klaviyo Platinum Partner
  • Global

Brands who want the store build and the email programme handled by one team.

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Our verdict

Alinga hold Platinum status with both Shopify and Klaviyo, which is rare and unusually useful for gifting specifically. The gift experience gets built on the site and the recipient conversion happens in Klaviyo, and Alinga own both halves rather than coordinating across two vendors. They also handle the systems behind the store, so gift orders route correctly through ERP, POS and B2B wholesale rather than breaking at fulfilment.

Gifting signal

Shopify plus Klaviyo is exactly the stack a gifting programme runs on, and they hold top-tier status in both.

Strengths

  • Store build and Klaviyo programme managed by one team
  • Gifting widget placement and theme integration handled in house
  • ERP, POS and B2B wholesale integration for merchants with systems behind the store
  • Recipient conversion flows built by the same team that built the store
  • Migration experience from Magento and WordPress
  • Shopify Platinum and Klaviyo Platinum Partner

Watch out

Alinga cover both the build and the lifecycle programme, which is the point of engaging them. If you already have a retention agency you are happy with, you will only be using half of what they do.

The details

Everything below is taken from publicly published sources.

Founded
2009
Parent group
Independent

Specialisms

  • Development
  • Email & SMS
  • Migration
  • CRO
  • SEO
  • Store Setup

Named clients

  • Naudic
  • Munchkin & Bear
  • Lilly Pilly
  • Labels by the Bay
  • Kiddo Kitchen

Where Alinga fit in a gifting programme

Gifting is unusual in that it splits cleanly across two disciplines. The experience is built on the site, and the return is earned in Klaviyo when the recipient converts. Most brands need two agencies for that, and the handoff between them is where gifting programmes stall.

Alinga hold Platinum status with both Shopify and Klaviyo, which is rare and directly useful here. The same team that places the gift message field and integrates it into the theme also builds the recipient flows, so nobody is waiting on anybody.

What makes them a good fit

They have been operating for over seventeen years from the Gold Coast and Brisbane, and handle the systems that sit behind the store — ERP, POS and B2B wholesale — which is where gift orders tend to break in practice. An order that looks fine in Shopify and then fails at fulfilment is the most common gifting failure there is.

They also carry migration experience from Magento and WordPress, and work with brands including Naudic, Munchkin & Bear and Lilly Pilly. The trade-off is straightforward: the value is in taking both halves, so a brand that already has a retention agency it likes will only be using part of what Alinga do.

Alinga: your questions

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