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Theory Digital

  • Shopify Plus Partner
  • North America

Brands with a gifting use case that does not fit a standard DTC checkout.

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Our verdict

Theory Digital are a Canadian Shopify agency who build the complicated gifting cases. They scoped and built Organic India's gated sample ordering experience on Giftnote Multi-Gift, where sales reps send product to multiple addresses from a single order. If your gifting requirement does not fit a standard DTC checkout, this is the kind of custom build work that makes it possible.

Gifting signal

Has built a live Giftnote Multi-Gift implementation for a multi-address corporate use case.

Strengths

  • Multi-address and corporate gifting builds on Giftnote Multi-Gift
  • Gated and B2B ordering experiences, not just standard DTC checkout
  • Custom order flows where off-the-shelf gifting does not fit the use case
  • Gift orders integrated into existing sales and fulfilment processes
  • Canada based, working with North American brands

Watch out

Theory Digital are a custom build shop. If your gifting requirement is a standard message field on a standard theme, that is a smaller job than they are set up for.

The details

Everything below is taken from publicly published sources.

Founded
2016
Parent group
Independent

Specialisms

  • Development
  • Store Setup
  • Migration

Named clients

  • Organic India

Where Theory Digital fit in a gifting programme

Most gifting requirements are met by a message field on a product page. Some are not. Corporate gifting, sales-rep sample sending, gated B2B ordering and anything involving many recipients from a single order all sit outside what a standard checkout does, and they are where projects tend to stall.

Theory Digital build exactly those cases. They scoped and built Organic India's gated sample ordering experience on Giftnote Multi-Gift, where sales representatives send product to multiple addresses from one order — a workflow that looks nothing like DTC checkout and could not have been solved by configuration alone.

What makes them a good fit

They are a Shopify Plus Partner based in Canada, ten years into building custom commerce for North American brands. The relevant capability is not volume of builds, it is willingness to take a requirement that does not fit the standard pattern and make it work inside Shopify rather than around it.

That also means integrating gift orders into the sales and fulfilment processes a business already runs, rather than asking the business to change how it works. If your gifting need is a standard message field on a standard theme, that is a smaller job than they are set up for.

Theory Digital: your questions

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